AI Insights · Timothy · April 2024
Top 5 Personal Finance Budgeting and Planning Apps on iOS in the Middle East - Q1 2024
Discover the performance of the top 5 personal finance budgeting and planning apps on iOS in the Middle East for the first quarter of 2024, including insights on downloads, revenue, and active users.
In the first quarter of 2024, the top 5 personal finance budgeting and planning apps on iOS in the Middle East demonstrated varying performance trends. Below is an overview of their weekly downloads, revenue, and active user metrics.
Malaa: Track, Save & Invest saw fluctuating weekly downloads, starting at around 1.4K in early January and peaking at 6.1K in mid-February. The app also experienced a notable spike to 4.8K downloads in the first week of February. Despite these variations, the app maintained a consistent presence in the market.
Splitwise experienced steady weekly revenue, generally staying within the $600-$900 range. The highest revenue was approximately $933 in the first week of January. Downloads remained relatively stable, peaking at 2.6K in early January and seeing a slight dip to around 1.5K towards the end of March. Active users started at about 15.4K, with a gradual decline to approximately 11.5K by mid-March, before slightly recovering to 11.8K at the end of the quarter.
دراهم | Drahim showed a dynamic revenue pattern, peaking at around $1.3K in mid-March. Downloads fluctuated significantly, reaching a high of 3.2K in mid-February. The app saw downloads dip to 688 in mid-January but recovered towards the end of the quarter with 992 downloads in the last week of March.
For مصاريف, weekly revenue remained minimal, generally ranging from $3 to $6. Downloads started at 2K in early January, experiencing a general downward trend to 624 by the end of March. Active users showed a slight decline from 27.9K at the beginning of January to 24.7K by the end of March.
Tweeq - طويق had a more modest performance in terms of downloads. Starting at 835 downloads in early January, the app saw a peak of 1.9K in the last week of January before stabilizing around 596 downloads by the end of March.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, you can explore further on Sensor Tower's platform.
